In 1999 I was a member of an extended study tour of eight Baldrige award recipients in the USA, a rare privilege, and from that trip came 'The Baldrige 8'- case studies and other material that formed the core of the web resources collected at

We eventually had site problems (a scumbag in Japan hi-jacked the domain name) and after a temporary home at, some legacy material is now at Material of this nature has to be kept current, and I didn't have the resources to do so. There are very good contemporary resources at Paul Steel's web site.

I was a member of week 3, 2007 training at NIST's Washington DC HQ, and was also a member of the 2007 New Zealand USA study tour, visiting Richland College, Texas Nameplate, Park Place Lexus and the Texas Award HQ in Dallas, DynMcDermott in New Orleans, and a regional Quest in Seattle.
Baldrige - the context

Decades ago, before the dot com boom went bang, and before the run up to the GFC we're still emerging from, the conventional wisdom was ...

"The Baldrige approach to excellence is one of US business's secret weapons: a key driver of economic strength, deeply entrenched in the business community ... Firms that account for three fifths of the dollar value of the US economy have some connection to Baldrige: as award recipients, or contributors to the award process, or users of the criteria for internal improvement"

I'm not sure whether those assertions still stand; no-one said otherwise in the decade-long history of

I'm also uncertain about this ...

"Firms that succeed in the Baldrige system significantly outperform the S&P500: performance excellence based on Baldrige pays"

But this I know still to be true ...
If you are serious about doing better, and about helping your organisation do better, whatever it does, then you ought to be serious about Baldrige

Writing an application, working as a member of an application team, applying the Baldrige test to drive improvement in your organisation (or in your life), studying the topic, or just wondering whether you ought to be doing something about this Baldrige thing: whatever your interest, an understanding of Baldrige fundamentals will add value"

On the front page of the earliest versions of this site we said:

When first confronted with the detailed criteria, Baldrige newcomers usually ask -What do these questions mean? And - what does a good response look like? We set out to provide comprehensive answers to both questions ...

However ... much of the material became outdated, and there are very sophisticated contemporary application-writing tools now available

"This impressive site from New Zealand ..."
Quality Progress UPDATE
("the most widely read magazine in the quality field")
No. 34 January 1, 2000

Everything you want to know about the Malcolm Baldrige National Quality Award can be found at this New Zealand site. Several Baldrige related case studies are included as are "Baldrige Basics," studies illustrating performance excellence concepts, printable Baldrige worksheets and online workshops.